Logo Created in Adobe Illustrator / Rendered in KeyShot
Developed a complete brand identity for Anna Maria Paddleboard Adventures, translating the founder’s island meets pirate vision into a custom logo, apparel, and accessories.
Created stylized skull and crossbones mark using kayak paddles as crossbones, then applied the system across stickers, koozies, hats, and shirts with scalable, screen ready artwork.
Custom artwork created in Adobe Illustrator and applied to 3D shirt material in KeyShot.
Custom lettering created to match the loose wavy style of the main logo.
Anna Maria Paddle Board Adventures
The Spark:
A small business owner wanted their passion for the ocean, local pirate history and the island where they grew up to live in a single visual system, playful but proud.
The Challenge:
They didn’t want just a logo, they wanted a vibe. Something that could live on shirts, hats, and koozies. Something people would wear proudly like a badge of local pride.
The Journey:
I took their story and created a stylized skull and crossbones logo, swapping the classic bones for kayak paddles. From there, I developed a full line of brand assets, sticker packs, embroidered hats, and tees, that brought their vision to life, without needing to say a word.
The Impact:
They didn’t just get a logo, they got a brand identity that paddles out with every customer and makes their small business feel like a movement.
